Tata Motors PV launches the All-New Sierra at ₹11.49 lakh
Tata Motors Passenger Vehicles Ltd. (TMPV) has announced the launch of the all-new Tata Sierra SUV at an aggressive introductory price starting ₹ 11.49 lakh. The Sierra, first introduced in 1991, was discontinued 25 years ago and has been launched in a new avatar as a premium compact SUV.
Shailesh Chandra, MD & CEO, TMPV., said, “With the new Sierra, we are setting a new benchmark for what Indian mobility can be. The Tata Sierra stands as a testament to our belief that customers deserve more than the ordinary: they deserve innovation that inspires, design that resonates emotionally, and a premium experience that elevates every journey.”
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